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Commentary: Truth
Our principles and process are based on what we believe to be the most precise and accurate methods available to lead you to financial...
W. Allen Wallace
Feb 24, 202319 min read


Principle 7: Carefully consider costs
Our mission is to simplify things and make sure that whatever cost you incur provides some sort of return either financially, or mentally.
W. Allen Wallace
Mar 31, 202117 min read


Principle 6: Appropriate use of diversification
Discussing diversification in the long shadow of a moderating term like “carefully” may seem anathema to certain investment fanatics.
W. Allen Wallace
Apr 4, 20199 min read


Principle 5: Think long-term
By designing repeatable processes, controlling our emotions, and putting the wind of time to the back of our sails, we maximize potential.
W. Allen Wallace
Dec 14, 20187 min read
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